SOCIAL MEDIA MARKETING
This Social Media Marketing and management course is a complete module to teach Students how to brand and market your business or manage your client’s social media. Brand them and use the different social media marketing platforms to Advertise and Gain more customers.
Social media marketing is a powerful way for businesses of all sizes to reach their target prospects and customers. Your customers are already interacting with brands through social media, and if you’re not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you’re missing out!
While it may seem overwhelming, its importance cannot be overstated. It’s so important that 97% of marketers are using social media and 78% of salespeople outsell their peers by using social media to promote their businesses.
Great marketing on social media can bring remarkable growth and success to your business, creating devoted brand advocates and even driving leads and sales.
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GOOGLE ADVERTISING
This course module will teach you the essentials of Google Adwords. Creating an Ad, Auctions and Bidding strategy, the different types of Ads you can run and keyword research.
Every second, there are 2.3 million searches performed on Google, and the majority of search result pages include Google ads Paid for by businesses, Google ads is an effective and proven way of driving relevant, Intent based traffic to your website, your ads are placed on search result pages to target people when they are searching for the types of products or services your business offers.
You can Grow your business in multiples with Google search, display, youtube and shopping Ads. Get in front of customers when they’re searching for products/services or businesses like yours on Google Search, Maps and the Android play store. Only pay for results, like clicks to your website or calls to your business
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EMAIL MARKETING
This course will teach you how to write high converting email copy to convert a stranger to a business using the proven plan we will share during our training.
You’ll learn wickedly Simple method on how to Creates A Sales Frenzy On Demand With Just A Few Emails… Guaranteed!
At the end of this course, you can apply what you’ve learned with the email marketing tools
SEARCH ENGINE OPTIMIZATION
The course is a comprehensive Module starting from basic understanding of Search Engine Optimization [SEO] with indept explanation of its importance, advantages and limitations, the various tools needed to optimize
your web pages, getting started with SEO, building various elements of SEO, process for web page optimization, creating SEO titles, knowing how to use keywords, SEO audit, SEO plugins and
It covers step by step, the entire process & methodology for SEO & even takes you through concepts related to analysis of data measurable through the Google Analytics tool & explains default requirement for learning the concept.
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GOOGLE ANALYTICS
This course has been designed for students who want to have intermediate to advanced Google Analytics skills anyone using the Google analytics tool for their business need to learn the
power of the tool and how to unleash more features for website management.
We will introduce some of the fundamentals of web analytics, the Google Analytics interface, and the key reports.
Audience & audience acquisition report , Social Report and SEO, Conversion Tracking and Report, How to Analyze data from your website
Introduction to Google search Console and Using these knowledge to make better decisions and improve conversions on your website or landing page.
Google Analytics is one of the most used tools for analyzing website traffic data today.
In terms of recruitment, Google analytics is a requirement for many job positions, especially digital marketers.
Whether you are looking to manage your own website, or a large organization’s website, understanding how to use this tool will deliver immense benefits.
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CONTENT MANAGEMENT
In this course you will Learn a content creation framework for producing effective content on a consistent basis.
Content they say is king so Content marketing is a very important digital marketing strategy.
you will learn how to create captivation, honest, transparent, and educational content on a consistent basis for your ideal buyer demographics.
The goal is to use the publication and promotion of content to drive organic website traffic, increase qualified lead generation, and close more deals and increase ROI for your
Create and redirect content that both humans and search engines will love.
Become a better and more strategic content marketer.
Successful content marketers hit all stages of the marketing journey—from start to finish.
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